Video by Kure Creative
cre·a·tive di·rec·tor (/krēˈādiv//diˈrektər/): a person that makes high-level creative decisions, and with those decisions oversees the creation of creative assets such as advertisements, products, events, logos, etc. You need to gain anywhere between 5 to 10 years of experience before earning a creative director title and may start as a graphic designer, photographer, or artist to gain creative experience.
I started my professional design career in 2001 as an independent graphic design consultant, doing a mix of projects for marketing departments of businesses large and small. Over the next 5 years, I incorporated my business, naming it Spin350 Creative and eventually moved into a commercial studio in Boston. I hired a small team to work under me and I changed my role to Creative Director.
A lot of the work on this site overlaps but above all else, I am by training and by experience, a Creative Director. It is the title that I have earned after being the lead on thousands of client design projects over the past 20 years and it’s the job that I am hired for the most.
As the Owner and Creative Director of the Spin350 design studio in Boston, I design and project manage branding, graphic & web design projects for a wide range of clients across multiple industries.
“Joe from Spin350 was a great fit for my organization.
He has the experience and resources of a big firm with true hands-on customization. His willingness to give more to the project than just what was in the RFP & scope showed that we made the right decision.”
– Billy Starr, Founder/Executive Director, Pan-Mass Challenge